Client’s Choice of Agency - Revolution Magazine’s Agencies and Suppliers Survey Results
By Colin Telford, Affiliate Director, R.O.EYE
OK, I’ll be the first to admit that the journey into work this morning wasn’t my best ever. But then again, 2nd January has never really been my favourite day of the year. It was only made slightly better because the roads were not as busy as usual, due to plenty of holidays and sickies by the look of it. However, on arriving at our office on Oxford Road, it was more than the heating that gave me a really warm feeling. It was Revolution magazine’s Agencies and Suppliers Survey 2007 that really cheered me up.
Being “Focused on Results” is our strap line and I think that the secret really is out now having come joint first in the Return On Investment section of the results. Backed up with a joint second in Data Collection, joint third in Account Management, a strong position for Technical Support and in the top thirty for every other category, we’ve really shone through as a serious contender in the direct response agency arena.
In our three years of existence we have continued to ensure that all of our client’s budgets are spent in the most cost effective way. This means setting realistic yet efficient CPA’s based on the products on offer, whilst maximising the delivery of results. Following effective cost and commission structuring, we can ensure that account managers are at hand for both client and supplier queries. There is no ticketing system, unfair prioritisation, answering machines or call screening - just an account manager on hand when you need one. Further to that, our support departments know our client’s programmes too. This means that the team can work to effectively deal with any queries and provide realistic responses. This is what we have been doing so far and what we will continue to do moving forward. It’s the way that we know clients want to be managed.
So a huge well done to the team here at R.O.EYE. and thank-you to all of our clients who cast positive votes for us. Happy New Year!
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